Guides

Independent reviews and explainers that actually help you.

No more agonizing over the endless list of SEO and AI-visibility tools. In these guides you'll find honest reviews of tools I use myself, explained in plain English. That way you'll quickly land on the tool that fits your situation. Still not sure? Then use the tool finder.

01 reviews per tool 02 tools side by side 03 explainers in plain English
Featured

Where I like to start

Featured Berichten

MarketingTracer review 2026, cheap white label with a catch

MarketingTracer bills per website and includes white-label reporting on your own domain in every plan, even the cheapest. It measures nothing about AI visibility, and its English pricing page shows a price you won't pay. My overall score is 3.9 out of 5.

Read the review
MarketingTracer review 2026, cheap white label with a catch
Tested tools

The tools I've tested so far

Click through for my full review, or go straight to the tool's website.

All-in-one SEO and AI tool 4.2/5

Morningscore

If you're starting out, this is the easiest way I know to get into SEO.

from $69/mo

Read my review View Morningscore
Rank tracking 4.1/5

Keyword.com

If you want to know whether AI engines mention your brand, this is the broadest measurement I've found, with proof behind every number.

from $7/mo

Read my review View Keyword.com
Rank tracking 4.0/5

Wincher

The rank tracker I'd hand to anyone who wants to keep this simple.

from $49/mo

Read my review View Wincher
All-in-one SEO and AI tool 3.9/5

MarketingTracer

This one's for the agency or webmaster with a stack of sites, because you pay per website instead of per seat and white-label reporting is free…

from $10.27/mo per website

Read my review View MarketingTracer
Honestly

Quality over quantity, on purpose.

This set of guides is still young, and I'm deliberately letting it grow slowly. I'd rather have a few pieces that are truly right than a pile of shallow lists.

Not seeing a tool mentioned yet? Then I haven't been able to look at it thoroughly enough yet, and I'd rather wait a bit longer.

better done well than done fast. Tijn
How it grows
  1. Online

    The first reviews are already up.

  2. In the works

    The tools I'm testing right now, so I can compare them side by side soon.

Tool finder

Not sure which tool to choose?

Let me ask you eight short questions and I'll tell you which SEO and AI-visibility tools fit your situation best.

On the results page you'll also find the full review of each tool, so you can dig deeper right away.

Try the tool finder 8 questions · about 2 minutes